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The cliché, “a picture is worth a thousand words” has never been truer or more appropriate than when applied to trial or ADR. Ideas and information are best understood, and most clearly remembered when received through a combination of sight and sound. After three days, jurors retain only 10% of what they hear, but 65% of what they see and hear. Visual reinforcement of testimony evidence and case themes consolidates juror understanding and strengthens recall in the jury room.
Extensive Trial Graphics Experience
Our trial graphics consultants have tremendous experience developing trial graphics for every type of case, and can be instrumental in both conceptualization and production of key demonstratives. Tsongas’ graphics services and products include:
- Trial graphic consultation and conceptualization sketches
- Exhibit boards that display evidentiary elements such as timelines, documents and photo blow-ups, graphics, charts, and illustrations
- Two and three-dimensional animations that simulate events, “put jurors into the scene,” and add the dynamics of motion and depth
to an explanation or argument - Video production, including day-in-the-life videos
- Complete multi-media presentations
Litigation graphics are a useful tool
Graphics and exhibit boards can be the most effective solution for explanation and persuasion when:
- Communicating complex ideas
- Chronology or sequence is critical
- Language and concepts are highly technical
- A complex process needs simplification to be understood
- The cumulative weight of evidence needs to be synthesized
- The evidence lacks a sense of realism
- The numbers are too complicated to be easily explained
- The case has potential for information overload
Trail graphics come in many forms
Tsongas can assist counsel in determining the most effective graphic tool.
- Exhibit boards are the most frequently used type of courtroom visuals and are effective in a wide variety of uses including time lines, document blow-ups, photo blow-ups, line and bar graphs, concept charts, illustrations, text charts, and pie charts
- 2D Computer Animation allows objects to move at any speed in any direction and can show flow, the interaction of parts, or animate the passing of time
- 3D Computer Animation can virtually simulate an actual event bringing the viewer into the scene, seeing an object from any angle, exploring it, and even flying through it
- A video presentation can bring the scene to the jury in investigations, demonstrations, and depositions
- Multi-media presentations combine several technologies for maximum persuasive impact
Graphics Samples
Services
Hutchison & Steffen, Las Vegas, NV
“I recommend using Tsongas in your most significant and serious cases in Nevada. Tsongas offers valuable aid in developing jury trial strategies and the “story” that you will need to tell a jury so that they clearly understand your client’s case and are more willing to fight for it.
Tsongas has a unique and effective method of developing high risk juror profiles, supplemental juror questionnaires, and evaluating high risk jurors by “scoring” the nature of their attitudes and experiences. Their extensive experience with Las Vegas jury attitudes allows them to contribute in the most meaningful ways to case and theme development as well as with voir dire and effective jury selection strategies.
The Tsongas team also provided powerful and engaging demonstrative exhibits and PowerPoint presentations for opening and closing. These have helped me control the key issues in my cases and present juries with a clear and persuasive visual story.
I would not hesitate to call them if you want to give your client a unique advantage.”